hcnautos.netlify.appSnapshot
HCN Autos
A showroom-grade website for a Lekki car dealer that sells the car and the finance plan in the same scroll.
- Sector
- Automotive
- What we did
- Build, Improve
Sales enablement
Your website is often the first salesperson a customer meets. We build the pages, calculators, demos and handoffs that answer buyers' questions before they ask, and pass warm leads to your team with the context they need.
Give your sales team tools that close the deal for them.
Who it's for
Companies with a sales team, a showroom or a WhatsApp line, where too many conversations start from zero.
What's included
Pricing and finance calculators
Let buyers work out what they will pay on their own, like the 40% deposit calculator we built for HCN Autos.
Pitch and proposal pages
Tailored pages your team can send instead of a PDF that nobody opens.
Product demos
Interactive walkthroughs and video that show the product doing the job.
CRM and WhatsApp handoff
Every enquiry lands in your CRM or chat with the page, product and answers attached.
Sales collateral
Case studies, one-pagers and decks designed to match your site.
Trust signals
Official channels, reviews and proof, placed where buyers hesitate.
What you get at the end
- Sales journey audit
- Calculators and interactive tools
- Pitch page templates
- CRM, email and WhatsApp integration
- Collateral kit
- Sales team walkthrough
Sales enablement in practice
All projects
process.md4 stages
How a project runs
Four stages, one team. The people who scope your project are the people who design and build it.
From where you are today, point A, to where the business needs to be, point B.
- 01
Diagnose
We look at what exists: analytics, search visibility, speed, the sales process and what customers say. Then we agree in writing what the website has to achieve.
- 02
Design
Structure first, then the interface. You review clickable prototypes on your own phone, not static mockups in a slide deck.
- 03
Build
Next.js, TypeScript and a CMS your team can use, built against a performance budget and tested on the mid-range Android phones most of your customers use.
- 04
Launch and improve
We move your old URLs across safely, go live, and keep improving what the numbers point to.
The budget every build ships against
Agreed before design starts and checked before launch.
- Responsive
- Performance-optimised
- Cross-browser tested
- SEO-ready
- Accessible
- Clean, documented code
- Largest Contentful Paint
- under 2.0 s on 4G
- Cumulative Layout Shift
- under 0.05
- Interaction to Next Paint
- under 200 ms
- Lighthouse SEO
- 100
- Accessibility
- WCAG 2.2 AA
Sales enablement: common questions
faq.md3 answers
What is sales enablement?
Sales enablement is everything that helps your team sell: the content, tools and information a buyer and a salesperson need to move a deal forward. Online, that means pages and tools that answer questions and qualify leads before a call.
Do you work with our existing CRM?
Usually, yes. We integrate with common CRMs, email platforms and WhatsApp Business, and can recommend a setup if you do not have one.
Is this only for big sales teams?
No. A founder selling alone benefits most, because the website does the explaining and qualifying they would otherwise do on every call.
Ready to talk about sales enablement?
Tell us where things stand. We'll come back with honest next steps, even if that means pointing you somewhere else.