Liddsecure
A pre-launch site for a family safety app built for Nigeria, designed to do one thing well: fill the waitlist.
- Client
- Liddsecure
- Sector
- Family safety
- Location
- Lagos
- Year
- 2026
- Status
- Waitlist live, launching 5 Nov 2026
- What we did
- Build
- Stack
- Next.js
This is the live site, loaded from liddsecure.com, so it always shows the current version.
The brief
Liddsecure brings live location, arrival alerts, crash detection and one-tap SOS into one family safety app built for Nigerian roads and routines. Before launch, the website's only job is to turn curiosity into sign-ups.
The problem
Safety products are a hard sell before they exist. People need to picture the app in their own life, trust it with their family, and act now rather than when it launches.
Our approach
We put the product in the hero. A live-feeling family view shows who has arrived where, using places Lagos families actually move between. The email field sits beside it, and a countdown gives people a reason to sign up today.
- people on the waitlist
- 1,000+
- field to join
- 1
- core safety features
- 4
- launch date, 2026
- 05.11
What we built
The product, shown before it ships
A family view with real-world states such as arrived at school in Yaba, home in Lekki and driving at 38 km/h.
One field, one button
The waitlist asks for an email address and nothing else, so the cost of saying yes is as low as it can be.
Four features, plainly named
Live location, place alerts, crash detection and emergency SOS, each explained in a line.
A date to count down to
A launch countdown to 5 November 2026 alongside a running count of people already in line.
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